It’s made even harder by the fact that journalists expose themselves to virulent reactions the instant they post the fruits of their labours on social media, as countless online controversies prove. While journalists continue to act as beacons guiding us through the storm, there is no denying the clear indications of growing mistrust in corporate messaging.
Read the rest of this article by Emilie Molinier-Ravage, associate partner at Maarc, on Culture RP here.